My why

I have felt called to share more authentic versions of myself and my business lately. What I mean by 'authentic versions' (to clarify) is not that I have not been authentic with you in the past, but rather, I feel it's time to share the little facts about me or how my business came to be what it is today. I also want to take this moment to explain to you what sets Inspirations Beauty Clinic Inc. apart. I hid from our a magical touches for a while, because I didn't want to make people uncomfortable. I didn't want to make it seem that businesses who don't do it the way I do it, are wrong. I literally dimmed my light so that their shadows weren't as big. This alone is something I preach the opposite of to all of my clients. So here I am, standing in my light and sharing it with you. I am gaining more confidence day by day to share more authentic, raw, vulnerable versions of this side of me and my business. This comes with time, so here I am here sharing the growth I have done over the past years of building my knowledge, my confidence and my business. It is a good thing I am a smarter, more confident braver version of myself than I was in 2016! Just as in many more years to come, I will have an even more upleveled version of this entry. So, thank you for being on the ride with me!

Instead of just falling back and using this platform for the classic skin facts, fav products recommendations, routine tips, secret tricks and overall, skin advice. It is also about being human, it's about building connection. I want you to know me and feel connected with Inspirations. You are apart of our Inspirations Family after all. So, you will see some personal blogs sprinkled in!

Hey, I am Danielle! This was taken when I was celebrating my ONE YEAR in business!

My passion has been in skincare for many years now, and more recently it has been growing to combining self love, self confidence, image dysmorphia, self talk and all the influences that has on our skin. My passion has grown to hold space, to have deeper conversations and a deeper understanding of the bigger picture; and of course educating clients so they can see and understand how all of this matters. With all of this being incrporated, it has come to a different type of skin therapy in a sense.

My passion for skincare goes far beyond being well versed at understanding skin conditions, and healing skin. It goes beyond creating routines for results to occur. It goes beyond the excitement I have when seeing the results get better and better each time. It is beyond my heart skipping a beat when a client chooses Inspirations as their trusted skin experts. Although, these are all big parts of my passion, and realistically this may have been where my passion started, but I can assure you, it has evolved since.

My passion is now understanding the cells and their environment and shouting it from the roof tops. This means, I am a total nerd for understanding skin, the responses, reactions and the symptoms that are surfacing based on how one lives, what stress levels are like, what traumas have been (or going on), any illness, oh; and the list goes on. As you can see even with this brief over view of how I work with skin; skin is multifaceted. It's seriously a big picture in a dynamic emotional way. All this information tells me incredible things and guides me in how I can work with you to achieve the best results. Yes, we are still talking about skin. Skin is our largest organ, it tells us all of the bodies secrets. It is also an emotional organ, so, yes, all of this matters. Skin is a very vulnerable thing, I understand that. We are all our worst critics, so I love to hold this sacred space with you.

A personal note, that I feel is important. I still work through being confident in the skin that I am in. I have many insecurities, so this does not seperate me from you. Insecurities does not just avoid a person because of their expertise or their profession. I share this so that you can feel my empathy. So that you are not intimidated. So that you know and can feel I am human too. So that you can find peace in that I truly understand from a professional and a personal level. Together we are on this path of feeling like our most beautiful, confident and best selves!

I don’t believe there’s ever a destination where we feel “perfect”. I think we often chase perfect (I am guilty of this) and that is one of the biggest problems. Firstly, perfect does not exist. Secondly, Chasing it is going to make us all go MAD; and thirdly, we are constantly fed a filtered reality that not only shifts our perspectives of what skin "can" look like, it changes our perspective of what we "should" look like, and "should" have. In addition, not only is it selling us a glorified way to live, it's selling us a life that is not the norm, nor is it realistic. It is important to remember we are constantly exposed to things that are completely fabricated and false; Thanks a lot AI.

I personally (and I know I am not alone on this) think this perspective is toxic. I think instead we should focus on feeling the best in each moment (or as many as possible) so that more positive good moments are to come. Good perpetuates good. When we look great we feel great, when we feel great we look great! The more we feel great in our bodies, the more we do for ourselves to perpetuate this great feeling. This is truly powerful.

In my house hold I always say "positivity is power". My husband always chuckles and he says it kind of a fun mocking way; but it has become a saying we believe and live by. It's about fostering that. Remove yourself from the fabricated realities and truly focus on your journey. Focus on you becoming the happiest, most vibrant beautiful version of yourself. Even if that does not include us in your journey we are so proud of you for chasing your happiness and living out your authentic life. Here at Inspirations Beauty Clinic Inc. we know we are apart of many people's journey to feeling their best and we are honoured to have that place. I have been honoured since 2016 and I will be honoured until my last working day!

Each person that joins Inspiratons Beauty team believes this and lives it out. Its a vibe that you will just feel as you enter our clinic. Our team members are all like minded and offer the same mindset. It is not just what we preach, it is what we live by. This is important to me as I grow my team and will always be at the forefront of who is serving and treating you.

In addition to this, my business grew in another way. It grew through my thirst for knowledge! The thirst is of course so I can be the best in clinic, but it is more so about providing the tools for my clients so you too feel educated, equipped and confident. If you know me well, you have heard me say a million times, knowledge is power! After all, I am only with you during your appointment. You are with you 24/7. You have to implement the routine we set, you have to purchase the product I recommend, you have to do the internal work, you have to catch what habits you have or change your lifestyle. I am just the catalyst in helping you. So the more knowledge, skill set, suggestions, advice I have for you that I know can work, the better! This is where we work together.

This side of my passion started truthfully once I graduated Aesthetics School. I was trying to learn more about the industry, trying to learn more about products, ingredients, professional services; the whole nine yards of the industry. I was in over consumption mode. I was SO confused and I was trying really hard to grasp it all. I even got caught up in the trends, or in what celerberites were using or who had the cutest packaging. I made notes like a mad woman just trying to learn it, digest it and preach it. What I learned through this was monumental. I learned that; trends aren't always beneficial. The market often lies to us. Trusting andl earning our own body is best. Slowing down and focusing on one thing at a time is the best place to start. Working with a skilled professional does wonders.

All of this is why I am so passionate about educating and helping clients learn their skin. I want to be a resource that hushes all the outside noise. I am the girlfriend you can trust. I am the skin expert who has your back. I am the empath that is on this journey with you.

Exploring and navigating all of these currents of the industry coincidently grew my passion for skin health and skin education but simultaneously grew my distain for my industry. How diabolical?! Talk about a love hate relationship!!

I struggle with this a lot. I share this struggle openly and authetincally and I will continue to do so. I love my industry, but I really hated what it stood for. I really hated (hate) the messages it often gives. Oh, gosh I hated (and still hate) many aspects about the industry... but again, all of that grew my passion to what it is today.

The disappointment I had (or even have) in my industry helped create the person and aesthetician that I am today. Hands down. Period. The garbage I know the industry displays is the exact reason I want to clean it up.

I have built a business on this. I have built a business and a team that is incredibly invested in YOUR result. A team and a clinic who sees and feels the shifts in where this industry should go. A place (as consumers and as a beauty therapists) to help those who the industry has enevitably mis led. This industry is convoluted. It has mis guided you and redirected you to more mis direction. You have wasted your money and time. You have taken advice from 5 different people, all of which the advice has been inconsistent, contradicting what the last person shared with you. This is where the power comes back, This is where I work hard to hand YOU back the confidence and the power to work through this.

My why is to be a place of education. A place of safety. A place of vulnerability. A place of confidence. My why is to hand the power back. My why is to clear skin and create maintable steps to keep this dream skin a reality. My why is to make "dream skin" no longer a dream. My why is to be the best support system. My why is to build a clinic that embraces and stands by change. My why is to build a strong team that teaches and is an example of strength for you. My why is to be a powerhouse in changing our industry. My why is to be your Insiration. My why is to redefine beauty. My why is to show my daughter that dreams are worth chasing.

What I want you to know and feel from me.

Knowledge is power.

I stand to help those who feel lost and confused on what works or does not work with their skin and provide them knowledge and confidence in making good decisions.

Your dream skin is realistic.

I stand to help those who feel they cannot achieve their dream skin, to do just that. Achieve their dream skin.

I am fighting for you.

I stand to be a force in changing the industry... I am here to cut out the BS and help you smell it from a mile away.

Your confidence matters to me.

I stand to help build your confidence so you can see and feel how beautiful you are.

You deserve to feel beautiful. I stand to be of assistance so that you will be able to look in the mirror and love what you see.

It does not have to be scary.

I stand to provide you a comprehensive skincare path and plan so that the fear and confusion is subsided.

You are heard.

I stand to listen to your concerns and give you proper advice and realistic expectations. You are part of my why. You are part of my passion. You are part of the journey.

Thanks for hanging out with me, not only for the duration of this blog but over the many years.

Danielle, XO